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Server-side setup on Centra

Name: Server-side setup on Centra
Brand: Factagency
Price: 15000.0 DKK
Availability: InStock

Description

Fact is an official ecosystem partner of Centra!

Elevate the tracking capabilities of your Centra commerce platform with server-side tracking. Fact enables you to host your server-side tracking through Stape, leveraging its built-in tracking enhancements. Alternatively, Fact can configure your own tagging server and integrate it with your Centra API.

We assist you in choosing the right tracking solution and tailoring it to your specific needs, regardless of the scale and number of destinations within your ecommerce stack.

Key Features:

Optimized Data Quality and Quantity: Elevate the effectiveness of your tracking setup by enhancing both the quality and quantity of your data, providing a comprehensive understanding of user interactions.
Cross-Channel Conversion Tracking: Capture more conversions seamlessly across all marketing channels, empowering you to make informed decisions based on a holistic view of your performance.
Audience and User Profile Enrichment: Expand your insights by enriching audiences and user profiles across various marketing platforms, enabling personalized and targeted engagement strategies.
Total Control Over Tracking Setup: Server-side tracking empowers you with complete control over your tracking infrastructure, enabling customization and adaptability to meet your specific business needs while enhancing compliance.
Reduced Reliance on Third-Party Cookies: Break free from dependence on third-party cookies, enhancing privacy compliance and ensuring a secure and transparent tracking environment.
Extended First-Party Cookie Lifespan: Prolong the lifespan of first-party cookies, providing a more consistent and reliable tracking experience for your users.